Welcome to Verkroost.com


Who I am
I am an (interim) manager, advisory board member, speaker and strategy consultant. I have over two decades of leadership experience in technology, media and telecoms.

My priorities are delivering vision and connecting people to it, managing change by putting clear processes in place and reducing ambiguity and investing time and energy in teams and people.

I am passionate, driven, and creative. Change makes me happy. I am an accomplished writer and speaker. I easily connect with audiences from board room to server room.

In my 20+ years at media companies, technology companies, agencies and publishers I have built up deep knowledge of digital strategy, technology and business models.

I prefer assignments in fast-paced, data-driven environments. I like working with clear KPIs. I can deliver results in organizational change, revenue growth, cost reduction and design of new product-market combinations.

Let’s connect
I’m here to help. If you think I can add value for you, let me know!